This news could be the catalyst
Published: Wed, 11/11/15
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Morning all, I hope you checked out LOGX. This morning this news hit the wires which could be the catalyst for a major kick start to the trading day... PeerLogix Achieves Superior Results From Proprietary Advertising Platform Campaign Delivers 81% Uplift in Engagement to Customers of Music Industry Client NEW YORK, NY--(Marketwired - Nov 11, 2015) - PeerLogix, Inc. (the "Company") (OTCQB: LOGX), an advertising technology and data aggregation provider, today announced the results of a targeted advertising campaign to drive ticket sales executed on behalf of Republic Live, presenters of the WayHome Music and Arts Festival. Neil Young, Sam Smith, and Kendrick Lamar were some of the artists on the bill at the first annual WayHome festival, a co-production between Republic Live and AC Entertainment. By utilizing its extensive data, analytics and industry leading software, PeerLogix delivered an 81% improvement in advertising performance with its Torrent remarketing group than those of an independent Control group. The Control group was comprised of people visiting music websites in the Toronto and directly adjacent areas. The outstanding results further validate the strength and relevance of PeerLogix's robust marketing platform as well as the superior value proposition inherent in directly engaging with the Content-Sharing Economy. The Content-Sharing Economy, commonly known as the Torrent community, consists of approximately 140 million people worldwide sharing TV shows, movies, music, video games, e-books and software with one another. PeerLogix collects Torrent data, including IP addresses of the uploading and downloading parties (e.g., location), the name, file type, media type, and utilizes licensed and publicly available demographic and other databases to further filter the collected data to provide insights into consumer preferences. In the case of Republic Live, PeerLogix was able to track and isolate people within a 200 mile radius of the concert venue who were confirmed listeners of the festival's featured artists through Torrent. This allowed the PeerLogix platform to specifically target potential concertgoers that were most likely to be WayHome Music and Arts ticket buyers, and serve them with digital ads. William Gorfein, Co-founder and CEO of PeerLogix, stated, "We are extremely pleased with the results that our platform was able to achieve to help our client, Republic Live, reach its goals. Our key strategic partnerships with major digital advertising agencies coupled with our data mining abilities and proprietary technology has built the perfect bridge that connects brands with their true audiences. In addition, the enduring value of our platform does not simply end once each ad campaign is over. PeerLogix is able to target ads to the Torrent Community both moments after a download of the artist has taken place, and for many months thereafter. This dramatically increases the scope of what we can do for our clients and drives the long term value of our business for all stakeholders." Jacob Matthews, Director of Marketing for Republic Live, stated, "PeerLogix's advertising capabilities are far superior to many of the so called "targeted" methods we have utilized in the past to drive our ticket sales. The Company's extensive platform allowed us to save significant time and resources by focusing only on locally based listeners who have demonstrated a direct engagement with the artists we present. For a festival
promoter like us, the implications of this technology are extensive and we look forward to exploring even more ways to enhance our business utilizing PeerLogix's platform." SS ------------------------------------------------------------------------------------ Hello fellow investors / traders, On Monday I gave you a 20%+ winner that traded on very strong volume. This play was slightly higher priced play than normal, but because we had so much success I thought I would search for another.
PeerLogix, Inc (LOGX) caught my attention and after digging deeper into the company, I became extremely excited about what I found. Let's start with the technical's. LOGX has seen a nice uptick in volume over the past month or so helped, in part, by this article from a highly trafficked business website Inc.com which features LOGX in some depth. Back in September LOGX ran from around $0.30 to over $1 in just a couple days for a 230%+ gain, and then it did it again running from around $0.40 to $0.80 in just a couple weeks in October. LOGX has since pulled back perfectly back to $0.50, just above long term support - this appears to be a great entry point before another run higher. Now lets zero in on LOGX, and what I believe is quite a game changer in the digital advertising and marketing industry. PeerLogix (LOGX) is an advertising technology and data aggregation company providing a proprietary software as a service, or SAAS, platform which enables the tracking and cataloging of Torrent files and Torrent networks in order to determine consumer trends and preferences based upon media consumption. Torrent is a geography agnostic platform used by approximately 140 million people worldwide to share TV shows, movies, music, pictures, video games, e-books and software with one another. All major entertainment and media content is available to consumers using Torrent to access media. Of this population of Torrent users, approximately 40 million reside in the United States and 100 million are distributed throughout all
major and developing countries of the world. Just how valuable is this information? This is probably best answered using a real life example. Comcast collects viewing data from 18 - 22 million homes (which is their set top box subscriber base). Nielsen offered Comcast $100 million to gain exclusive access to their data. That works out to be around $5 per subscriber. Now back to LOGX and the 40 million torrent users in the USA. Even if we place a conservative value of $2 per user (compared to the $5 Nielson placed on Comcast subscribers), these torrent users would be worth $80 million. Using this methodology, LOGX potentially has a valuation of $4 per share. And that doesn't even consider the value from the data of the 100 million international users. LOGX is only trading at a mere $0.50/share right now. From where I'm sitting, LOGX could be a real game changer. The technology they claim to have developed could literally revolutionize the entire industry, and if successful, LOGX could disrupt the industry in a major way. At just $0.50/share, LOGX could be the bargain of a lifetime. I urge you to do your research on LOGX now and be ready for the opening bell. Remember our last pick a couple days ago delivered real 20%+ gains within 30 minutes of the market open, LOGX could run even faster so make sure you are ready. Disclaimer Never invest in any stock featured on our site or emails unless you can afford to lose your entire investment. For full disclaimer click here. |
