HIPH will deliver for us today
Published: Thu, 10/20/16
 Morning folks, Ready for a big day today? That's what could be in store after HIPH released man update following on from their release last week. American Premium Water Corporation (OTC: HIPH) Increases Retail Distribution, Explores Product Line Expansion and Cannabis Initiatives Playa Vista, CA., (October 20, 2016) – (American Premium Water Corporation; OTC: HIPH), a producer of high-quality bottled water, today announced an increase in its distribution area beyond its New York and New Jersey core, adding a chain of medium-sized retailers in southern Connecticut. Meanwhile, in addition to increasing distribution on its signature product and conducting its exhaustive investigation of the cannabis and CBD market for like-minded venture partners and/or acquisitions, the Company is currently in negotiations which several yet unnamed entities which, according to CEO Zack Davis, will allow APWC to broaden its line to include the specialty water area. “The APWC brand is already associated with health and highquality water,” said Davis, “and we see significant value to be unlocked in the specialty and infused water arenas. I can’t yet reveal the content of what our infused version will, but we believe it will really set us apart in the space. I will say we’re extremely excited about the near future of APWC—and by extension, the bottled water business in general.” Source http://www.otcmarkets.com/stock/HIPH/news/American-Premium-Water-Corporation--HIPH--Increases-Retail-Distribution--Explores-Product-Line-Expansion-and-Cannabis-Initiatives?id=142860&b=y All the best today. SmallCapMomo.com ---------------------------------------------------------------------------------------- Hello fellow investors / traders, Let's get down to business. Tomorrow American Premium Water Corp (HIPH) is on our radar.
HIPH operates in the $15+ billion dollar bottled water industry - and their product is used and endorsed by many hot celebrities. Even more exciting is the catalyst that could propel HIPH to bigger things. Last week they announced some major news that the company will be exploring the cannabis sector for its products, perfect timing to take advantage of the ultra frothy pot industry. In case you weren't aware, pot plays have been riding smoking hot in recent weeks. In fact, when HIPH released this news a week ago, it ran over 100% in just 3 days. Other pot plays such as CGRW, AMMJ, CBIS, CANN and many others have run 500 - 1,000%. And now HIPH has pulled back to where it all started, we could see a major bounce higher. Here is the news HIPH released last week... American Premium Water Corp (OTC: HIPH) To Explore Cannabis Market Sector American Premium Water Corporation; (OTC: HIPH) today announced a commitment to expanding its vision to serve an increasingly health-conscious nation by entering the cannabis space. APWC has long had its eye on the cannabis, medical marijuana, CBD and industrial hemp markets. “Our water is an expression of what’s always been our focus: —a quality product with maximum health benefits. The new legislation means unprecedented access to the added health benefits of cannabis and CBD oil, so for us entering the cannabis sector is simply a natural extension of that vision.” Newly-appointed CEO Zack Davis, stated: “I can attest to have experienced first-hand the health benefits of CBD oil on a regular basis. Beyond that, hemp itself is an amazing product that was unjustly outlawed for far too long. I firmly believe that, properly implemented, it can be a key driver in rebooting our nation’s productivity in the coming years, so it’s doubly exciting for me to be surveying the space in terms of the best opportunities from a public company standpoint.” The Company is exploring a range of options, from cannabinoid-based health products to support services, either through private ventures, mergers or acquisitions, and expects to be making a more specific announcement in the near future. Source http://www.otcmarkets.com/stock/HIPH/news/American-Premium-Water-Corp-To-Explore-Cannabis-Market-Sector?id=142522&b=y In case you weren't aware, pot plays have been riding smoking hot in recent weeks. In fact, when HIPH released this news a week ago, it ran over 100% in just 3 days. Other pot plays such as CGRW, AMMJ, CBIS, CANN and many others have run 500 - 1,000%. And now HIPH has pulled back to where it all started, we could see a major bounce higher. So let's turn to the technical's. The chart is stacking up perfectly for a major bounce higher. The 52 week lows are $0.0009, and it closed at $0.0011 on Wednesday, making this a potentially great risk reward trade. HIPH looks like a perfect bounce play opportunity. American Premium Water (HIPH) produces domestic premium bottled water under the LALPINA brand name. LALPINA Natural High pH premium waters naturally hydrate, clear toxins and fortify your body against illness. Filtered naturally over thousands of years, bottled on site in both glass and PET containers, LALPINA Natural High pH waters, according to the Company, are likely to be the cleanest and best tasting you'll ever encounter. . LALPINA WATER is sourced from a high-altitude aquifer deep in two locations, the Blue Ridge and the Blue Mountains. It is currently available in 7.3, 8.0 and 9.5 pH, either natural spring or sparkling, and in both 1-liter and 16 ounce glass bottles. The Company also recently announced a test run of its 7.3. pH water in PET/plastic. You can check out their website at http://www.lalpinawater.com/ for more information The strong relative volume that has come into HIPH recently is especially encouraging and appears to be a result of the Street taking notice of some major PR coming out of HIPH. For example, HIPH announced in June that they expect a 530% increase in sales by the Fall/Winter of 2016. According to the press release, sales forecast continue to soar steadily due to a steady incline in orders of both its original glass and roll out of its new PET bottles. HIPH unveiled their multi-faceted sales initiative to support self-distribution in U.S. markets and project and anticipate one million bottles++ in sales by Fall/Winter of 2016. Increased profitability through direct to consumer and wholesale distribution will significantly reduce costs while increasing the LALPINA brand said Chairman and CEO, naturalist, Al Culbreth. This follows on from a previous announcement that HIPH, a producer of premium natural high pH water, has launched its new natural high pH water in PET. The company expanded its portfolio of bottled water responding directly to growing online consumer and retail demand for its best-selling 7.3 pH alkaline water in PET as well as its signature glass bottles, thereby giving consumers the option of container type for the first time. The Massive Bottled Water Industry The sales of bottled water increased 6.4 percent to top $15 billion in 2015, Chicago based market research firm, Mintel, expects sales to continue ascending at a rapid pace through 2020, with projected sales growth of 34.7 percent for the category, including 75.1 percent growth for the sparkling/mineral water/seltzer segment. According to this Wall Street Journal article, retail sales of bottled water totaled $18.82 billion last year, an increase of 7%. That puts it on track to outsell soda by 2017, according to forecasts by industry tracker Beverage Marketing Corp. Just imagine if you'd invested in Smart Water in the late 1990's. A few years later it was purchased by Coco-Cola for over $4 Billion. Can HIPH capitalize on this massive growth industry? With the innovative marketing approach, which utilizes celebrity marketing and product placement, we think they may just be on the right track. According to this recent press release, HIPH has landed on the big screen with a placement in the new film "American Satan" starring Denise Richards, Malcolm McDowell and John Bradley (from "Game of Thrones"). And HIPH has entered into a long-term strategic alliance with Beverly Hills-based motion picture production company Jeff Rice Films for product placement, branding, and joint venture initiatives. But it doesn't stop there. Lalpina water appears to be a celebrity and pro athlete favorite. The company uses celebrity marketing and branding as a cornerstone of growing brand awareness and to grow sales. Images online show fans of the water include Wayne Newton, Flo Rida, Kendra Wilkinson, Lance Bass, Lil' Jon, William H Macy, JR Smith of NBA Champs Cleveland Cavaliers, Nick Cannon, Joe Manganiello and Kellan Lutz, Mario Lopez, Christina Milian and even featured in a Nascar event. Former supermodel Elle McPherson was quoted in this Vogue Magazine article as saying "Try to keep your system alkaline. L'Alpina does a great alkaline water". Just do a Google Image search of "L'alpina water" and you will see so many celebrities drinking and endorsing Lalpina water. HIPH has also previously been featured on ABC News, Huffington Post, E Online, Dailymail UK and thousands of blogs and websites. So we've touched on the technical bounce play trading opportunity and the major opportunities for HIPH in a massively growing market. We also note the company issued this important press release... The CEO of American Premium Water Corp (HIPH) Announces Full Reporting Update According to the press release, the Company has engaged an auditor and CPA to file its Form 10 with the SEC and move onto a fully reporting tier. "I am very excited that we are taking the next steps in bringing our shareholders a successful company. Success is not measured by how much press you can put out but in how much you do for your shareholders and their investment. This summer we will have some groundbreaking and exciting updates for the public. APWC is about optimum health and quality of Life. And because we're public, that means the health of our shareholders as well," said CEO Alfred Culbreth. We think given the exciting product development and growth opportunities, the pullback in price to very attractive levels, and the steps HIPH have taken to become a shareholder friendly company and attract new investors, we think HIPH could be a nice trade. Can HIPH be the next pot related play to run? We'll find out soon. Be ready and don't be late for the opening bell. SMS alerts can make the difference between a profitable trade and a missed opportunity.
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